Why it's awesome
Designers of the digital world are constantly challenged by complexity clutter. Without hyper vigilance, extraneous design elements can easily creep into our products. These extra modules, screens, and interactions not only increase development costs, they also make life harder for users. The more stuff to process, the more users have to slow down, think, and learn.
Through the magic of object-oriented UX, we will learn a repeatable, foolproof process for creating simple, naturally intuitive digital environments.
We will learn to answer the following critical questions:
- What are the objects in your user's world?
- What is the structure of those objects?
- How do they connect?
- How do they relate to the user?
By baking these answers into the bones of your information architecture, we’ll gain clarity on your screen design, interaction design, content strategy, and even how your product(s) should be built. You'll simplify your pixels and your process.